Employment branding refers to the process of developing and promoting an organisation’s reputation as an employer. It focuses on communicating the experience employees can expect throughout their careers, including workplace […]
What Is Employment Branding? Understanding the Term and Why It Matters Read More
In today’s competitive hiring market, salary alone is rarely enough to attract and retain exceptional talent. Candidates want to understand what it is really like to work for an organisation,
Employee Value Proposition (EVP): What It Is and Why It Matters Read More
A strong employee value proposition (EVP) is not created through catchy slogans or aspirational statements. It is built on a genuine understanding of what employees value, what the organisation offers,
How to Create a Compelling Employee Value Proposition Read More
A lot of the time, when we talk about who to film, the same roles come up. The CEO. The People Director. Heads of Department. Someone who has been there
Nearly 90% of people now research employers and career opportunities on their phones, and most choose to learn by watching short, engaging videos. So how do you stand out when
Why employee video stories matter now more than ever Read More
Most early-career jobseekers discover brands on their phones, thumbing through short videos long before they reach a careers page. A Video-First Employee Value Proposition (EVP) places your employer brand directly
Video-First EVP: Press Play on Your Employer Brand Read More
As the talent landscape evolves, Gen Z talent acquisition has become critical for employers looking to attract and retain top young talent. This is particularly true when it comes to
Capturing Gen Z Talent with Authentic Employee Stories on Video Read More
In the digital age, video content has emerged as a powerful tool for employer branding. It allows companies to convey their culture, values, and opportunities in an engaging and visually
Types of Videos That Are Good for Employer Branding Read More
In today’s competitive job market, attracting top talent from Generation Z has become a critical focus for talent acquisition managers. Born between the mid-1990s and early 2010s, Gen Z is
Early talent acquisition is crucial for organisations looking to build a strong future workforce in today’s competitive job market. One powerful tool that can help companies stand out and effectively
Early talent acquisition with video EVPs (Employee Value Propositions) Read More
The landscape of work has changed, making the ability to hire remote workers an important skill for modern businesses. Since COVID, the number of remote working companies has skyrocketed. With
In the digital age, engaging Gen Z requires a fresh approach to recruitment, including modernising job fairs with digital strategies. Discover in this article how tools like C-Me can revolutionise